Big Data

Big Data refers to the vast volumes of structured, semi-structured, and unstructured data that are generated at high speed from various sources and cannot be easily managed, processed, or analyzed using traditional data processing tools. Characterized by the “three Vs”—volume (large quantities of data), velocity (the rapid pace of data generation), and variety (different types and formats of data)—Big Data encompasses everything from social media posts and sensor data to transaction records and digital communications.

The main goal of Big Data is to leverage these extensive datasets to uncover insights, patterns, and trends that can inform decision-making, improve business processes, and drive innovation across various industries. Technologies and frameworks such as Hadoop, Spark, and data lakes are commonly used to store, process, and analyze Big Data, enabling organizations to harness its power for predictive analytics, machine learning, and data-driven strategies.